Prudent Digital

Prudent Digital creative digital marketing agency that loves to learn, collaborate and create. they are obsessed with research & experiments about “how can we do this better.” they  like all things data, trends, automation, and food!

There focus is high-end Google Ads management for medium to large businesses. They AIM to be the BEST in Google ads management. 

They focus on turning the website into a full-time salesperson, leveraging paid search ads so our clients can continue to grow their businesses. They’re headquartered in Spokane, Washington. They are currently a small team and looking to add a new member to our team of three.

Job Title:

Remote Google Ads Specialist

Last Date To Apply:

Not Specified

(Apply Link at the end)

ASAP, will end as soon as a certain number is reached

Experience Level:

Candidate should have 0 – 11 months of experience

Job Location:

Not Specified

Salary:

Not Specified

Eligible Batches:

Not Specified

Requirements:

A great Google Ads Specialist will know (or be willing to learn on their own):

Google Ads: 

• Google Ads strategy
• Campaign creation
• Campaign optimization
• Attribution Model Comparison Tool
• Ads Editor
• Bidding Strategies
• Keyword Research
• Ad Copywriting
• Dynamic Remarketing

Google Analytics (GA4 & UA):

• Reading Analytics & User Life Cycle Events
• GA4 Reporting
• Funnel Path Analysis
• Reading Attribution Projects in GA4
• Setting Google Analytics
• UA All Traffic, Google Ads Reporting

 Google Merchant Center

• GMC Shipping & taxes setting
• GMC Feed Rules
• Feed Setup

Conversion tracking

• Purchase Conversion tracking
• Thank you page Conversion tracking
• Event Conversion tracking

We’re looking to find a wonderful team member who can help us grow!

Salary & Growth Opportunities:

• Google Ads Specialist starts at (check original job post).
• You’ll be assigned clients slowly as we begin to build your confidence.
• You’ll be graded on your client retention and campaign performance.
• Once you are managing a full slate (10-20 accounts), you will be a full Google Ads Specialist.
• Growth opportunities.

Job Description:

Google Ads Specialist must be an expert in Google Ads. 

You will spend all your time working with Google Ads: creating any type of Google ads campaign with minimum guidance, set up Merchant center accounts, optimizing product feeds, working knowledge of Google ads editor, monitoring every few days or weekly for negative keywords, regularly track campaigns and manage bids if using manual bidding – just to name a few things:

• Google Advertising Mastery: Developing, managing, and optimizing advertising campaigns within the Google Ads platform, aligning with brand strategy and performance goals.
• Dedicated Support Expertise: Providing specialized support within the Google Ads platform, utilizing extensive experience to troubleshoot, guide, and enhance advertising efforts.
• Digital Marketing Acumen: Leveraging proven experience in digital marketing, including Paid Search, and SEO, to drive successful campaigns.
• Analytics and Reporting: Utilizing tools such as Google Analytics and SuperMetrics to analyze performance, generate insights, and create actionable reports.
• Technical Proficiency: Working with HTML, CSS, and JavaScript, understanding their development constraints, and how they impact advertising campaigns.
• Trend Analysis: Staying up-to-date with the latest trends, tools, and best practices in online marketing and measurement, ensuring campaigns are at the forefront of industry standards.
• Quality Assurance: Emphasizing meticulous attention to detail and adherence to systems, playbooks, and checklists to ensure the highest quality in all advertising initiatives.